A deeper, more helpful kind of design critique by Jon Bell

A 10,000 word article analysing every UX design choice between Apple Maps and Google Maps. This went very viral in 2014, and its enduring popularity is why I dusted off the archive!

How do you design for kids who might not even be able to read yet? Carefully, and with a deep understanding of foundational UX concepts.

I don't read the bible, but the UX quality in this app is truly next level. But halfway through writing my analysis, I realised I couldn't do it justice without showing the animations in real time.

The first three issues were about analysing other peoples' work, but this one was more personal. I led the team that designed Office for Windows Phone, so this is a behind-the-scenes look into all the decisions made.